helping Dell Technologies teams to win year after year

THE BRIEF

Each year, The Prince’s Trust runs a national competition throughout industries entitled Million Makers. Teams are put together within each company and they are provided with an initial seed fund of £1,500 to transform into a target of £10,000 for The Prince’s Trust. Each team presents their ideas and plans for how they will achieve this to a panel in order to achieve their investment and participate.

Dell Technologies, initially as EMC, have created teams and entered each year since 2013 and have won the overall competition numerous times by raising incredible levels of donations.

In 2018, their total raised since participating broke through an incredible £1m, the first company to do so.

CLIENT
TARGET

Employees nationally and C-level employees from partner companies

LOCATION

Various locations, London, UK

BUDGET

n/a

DESCRIPTION

The Prince’s Trust Million Makers national competition
website

DELIVERABLES

Team branding
Marketing planning and advice
Email marketing
Landing pages
Event registration and attendee management
Event printed materials

OUR SOLUTION

Each year, we help guide the Dell Technologies Million Makers team to achieve their plans and goals. Its important for them to create their ideas and requirements, so we help guide and advise them to what can realistically be achieved within timescales.

Various activities and events are planned each year, with the pinnacle event being a Gala Dinner, usually held at the Savoy in London. For this event in particular, we create email invitations, a website, registration management, posters, table plans, slideshows and the event brochure, along with any other pieces the team require.

THE RESULT

Being able to support the teams each year is a privilege, especially when we see the successes and outcomes of all the hard work and the value of the money raised.

We recognised the benefit we could bring to working more closely with the teams from a marketing advice stance, and having discussed with their mentor Alison Mihail MBE from The Prince’s Trust, a more proactive approach was undertaken.

The realisation of everything coming together has enabled the Dell Technologies and EMC teams to win the overall competition numerous times, raising an overall total of well over £1m, which has undoubtedly help to changed the lives of many young people for the better.

We can do the same for you

Get in touch today to see how we can help you thrive