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Planning an Eco-Friendly Easter celebration is easy to do AND you can think about making it zero waste too. Here are some great tips for creating less waste AND still make it fun for the whole family.

Be a good egg, and buy good eggs!

The reality is that the chocolate industry has been under scrutiny for years for it’s negative environmental and human impacts, but there are ethical options! When buying your eggs this Easter, maybe try looking for Certified Organic, Fairtrade, Rainforest Alliance, or Palm Oil Free chocolate options.

Avoid Egg-cessive packaging

Did you know that each year, more than 8,000 tonnes of waste is generated just from Easter egg packaging and cards alone? 

In 2014, a study found that there are around 5 trillion pieces of plastic floating around in our oceans – which equates to 600 pieces per person on Earth. Plastics harms our fragile oceans through the chemicals contained in them and the damage which is caused to marine animals when plastic is caught in their bodies.

Get rid of it, the right way

All aluminium wrappings are entirely recyclable if done so correctly.

Instead of throwing your rubbish straight into the bin, accumulate all of your wrappers and scrunch them into a big ball before placing in the recycling bin.

Small individual pieces that get disposed, will sadly get lost in the recycling process and stay in our environment forever – No joke.

If you happen to purchase or receive an egg that comes with excess packaging, please ensure it is disposed of correctly. Recycle the parts that are recyclable, and dispose of those that aren’t. It’s easy!

If you fancied it, you could also be creative with unwanted packaging by: repurposing leftover boxes, containers or fruit punnets to package eggs or gifts, and moulded plastic packaging to make your own chocolate gifts.

Re-use your existing plastic eggs

If you still have a treasure trove of plastic eggs at home, there are plenty of ideas online for upcycling. From tea candle holders to a set of toy teacups to sophisticated Easter decorations, there are many great tutorials online. 

When deciding to open email, recipients first check to see if they know the person sending the message. An email from a company gets marked as advertising immediately, which can get your email deleted. An email that appears to be coming from an actual individual at your firm is more personal and much more likely to get opened.

Have fun!

Hopefully all of these green Easter ideas help make this year a special one. If you have some green Easter tips of your own, be sure to leave them in the comments for everyone else to try out as well.

Here at 418 we are taking the small steps to making a big change. Becoming a sustainable company is a huge goal for us this year, and we want you to join us in this change for the better. If you’re in need of a helping hand with your Easter marketing, get in touch! You can reach us on thrive@418group.com

Happy Easter Everybody!

Doug Norman

Author Doug Norman

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